Category: News

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Sony Announces Development of New G Master™ 400mm F2.8 Super-Telephoto Full-Frame E-mount Lens

Sony today announced development of the new "Professional" Super-tele lens - G Master 400/2.8. Lens should be available at the mid summer 2018 and I expect the price above 10K USD. 25th October 2017 Sony today announced the development of the long-awaited FE 400mm F2.8 GM OSS Super-Telephoto lens, with a target launch date in…

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Zhongyi Mitakon 20mm f/2.0 4.5X Super Macro Lens

ZY Optics announces a compact & budget Macro lens with High Magnification Ratio. Zhongyi Mitakon 20mm f/2.0 4.5x With the magnification of 4.5x this is quite unique lens. I can remember only of old Olympus OM Zuiko Auto Macro 20/2 and 20/3.5 with similar capabilities. Both were bellows lenses though. Here is the official press…

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Laowa 12mm f/2.8 and Laowa 15mm f/2 – 2 UWA lenses from Venus optics with close to zero distortion!

There were so many exciting gadgets on Photokina, that it was easy to miss two very interesting lenses. Luckily my friend mentioned Irix lenses https://www.facebook.com/Irixlens/, and while I didn't find their stand, I spot instead Laowa. Venus Optics - producer of Laowa lenses is a new Chinese camera lens manufacturer based in Hefei, Anhui, which already…

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Zeiss Loxia 85/2.4 introduced. We will try it on Photokina in a few days.

Today Zeiss officially announced new lens for its Loxia line, made exclusively for Sony E mount (for now). New lens occupies traditional portrait focal length and we hope to get hands on it at upcoming Photokina. While this is certainly interesting proposition, I have to admit that it makes me feel very old and confused.…

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ZEISS at NAB 2016 in Las Vegas

Good news for video makers who love Zeiss lenses. Zeiss is introducing set of gear focus rings for Otus, Milvus and Loxia lenses. On top of that Otus and Loxia lenses can be purchased as a set in a top notch carrying case that will protect them on location. Here is related announcement with the…

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Zeiss Batis 18/2.8 on the way!

Third to the Batis party, ultra wide-angle from Zeiss, made exclusively for Sony E mount - Zeiss Batis 18/2.8 is coming soon! (May 2016 in the stores) Unlike it's SLR predecessor - Distagon 18/3.5 (later Milvus 18/3.5) new Batis is 1/2 stop faster and Zeiss declare excellent sharpness across the frame. The new ZEISS Batis…

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Zeiss Otus 28mm f/1.4, King line from Zeiss expands horizons.

6 new Milvuse lenses weren't enough, not even new Loxia 21/2.8 filled the glass. Zeiss announced another stellar lens, (making it 8 in approx. 1 month) new 28mm f/1.4 from their stellar Otus line. Lens is supposed to come to the shelves in the second quarter of 2016, so we will have to wait for…

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